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Content Manager

Department: Marketing
Location: San Diego, CA

Embark on a Journey That Makes a Difference.

At Generali Global Assistance (GGA), every day is an opportunity to help people explore the world with confidence. We’re not just in the business of protection—we’re in the business of adventure and peace of mind. Whether it’s a backpacker trekking through the Andes, a family cruising the Mediterranean, or a solo traveler chasing the Northern Lights, we’re there to ensure their journey is safe and supported. From assisting with emergency medical claims to guiding customers through trip disruptions or ID theft, your work helps turn travel challenges into stories of resilience.

Set Sail on a Career Path to Success.

Our teams value curiosity and collaboration while priding ourselves on fostering a welcoming and inclusive atmosphere for our employees. Elevate your journey through our internal programs, including:

  • Diversity, Equity, and Inclusion (DEI) Committee
  • Career pathing and Individual Development Plans
  • Internal training and intern opportunities
  • Women in Business Mentorship Program
  • Employee awards and recognition
  • Education and professional development assistance program

Passport to Perks Includes:

  • Generous Employer contribution for health, dental, and vision insurance
  • Paid Maternity and Paternity Leave
  • Scholarship Program for Employee Dependents
  • Company match on 401k
  • Employee Assistance Program (EAP)
  • Company paid short-term and long-term disability insurance
  • Company paid life insurance
  • Voluntary Pet Insurance
  • Voluntary Legal Benefit
  • Discounts on travel insurance
  • Time off policies including vacation days, sick days, personal days, holidays and volunteer days (VTO)

Your Role on the Expedition:

The Content Manager will manage and coordinate the creation, execution, and production of internal and external content. This includes, but not limited to, traditional and digital content, event and tradeshow content, marketing campaigns etc. The Content Manager role under his/her scope will be a critical part of the Marketing team and take an active role in conceptualizing and producing in-house content. The role will also ensure that internal and external content is conform to our B1 Content standards as well as in-house Compliance and Legal standards. This role will work with the product, commercial, technical and operations teams to design and craft content and campaigns promoting GGA’s Corporate, B2B/B2B2C Travel and Health Business Lines. He/she will manage, coordinate and support development and delivery of contractually required plan/program materials. In this role, the Content Manager will collaborate with many other departments in the organization and will be responsible for managing multiple assignments simultaneously. This position will report directly to the VP, Marketing Agency-Content Owner.

Chart Your Course:

  • Support the development - in partnership with VP of Marketing Agency - of a comprehensive, multichannel content plan that supports the customer value journey, with emphasis on nurturing prospect and retaining existing customers with compelling content.
  • Work closely and partner with VP of Marketing Agency to sustain the annual content calendar and oncoming internal and partner requests for our GGA Corporate brand as well as our B2B/B2B2C Travel and Health Business Lines.
  • Manage and coordinate the execution and production of original and engaging content for (but not limited to) email marketing, websites, newsletters, presentations, collaterals, events, advertising, RFPs etc.
  • Research and source multi-format content for owned channels.
  • Oversee the collection and organization of information, preparation, editing, revision, and status for contractual plan/program related materials.
  • Review all content for tone, voice, clarity, and consistency of messaging.
  • Be a B1 Content Champion.
  • Provide or coordinate special documentation services as required, which may include collection, development, editing, and peer review of proposals, training, and other materials as assigned.
  • Assist in developing internal policies and procedures, especially as it relates to communications best practices.
  • Manage multiple priorities in a proactive manner to ensure that all deliverables meet established deadlines.
  • Stay current with new advances and innovations in the travel insurance, vacation rental insurance, cost containment and B2B/B2B2C marketing fields.
  • Lead on-site and remote training sessions to enhance the skill of marketing and commercial teams.
  • Collaborate with marketing and commercial teams to develop strategies and drive innovation.
  • Provide direct support on KPI measurements and reporting.

Your Ticket to Success:

Required Qualifications:

  • Minimum of 6 years of experience in marketing, copywriting or editing roles required.
  • Travel insurance industry experience preferred.
  • Working knowledge of Workfront required.
  • Previous experience working with B2B/B2B2C marketing content in a regulated industry strongly desired.
  • A proven ability to write with varying tone and the ability to translate technical and industry jargon into content that is of interest to our audiences.
  • HTML knowledge and experience working in an online content management system (CMS) strongly desired.
  • Intermediate level experience using Microsoft Office Suite (Word, Outlook, and PowerPoint) preferred; Basic to intermediate CS5/InDesign level experience is a plus.
  • Must be proficient in the English language (verbal and written).
  • Ability to collaborate with all areas of the organization.
  • Effective organization and time management skills. Self-motivated, with ability to manage multi-projects simultaneously, including tasks from both marketing and commercial teams.
  • Strong project management skills: can manage projects start to finish.
  • Demonstrated ability to drive organizational change by influencing others without direct reporting authority.

Education/Certifications:

  • Bachelor's degree in English, Journalism, Communications, Marketing or similar degree preferred.

Position Coordinates:

This is a hybrid role based out of our San Diego, CA office. As a hybrid role, you will be working onsite 2-3 days a week and working from home 2-3 days a week.

Time for Take-off:

While there is some flexibility in the hours, this position will be Monday-Friday during regular business hours (approximately 8:00am-5:00pm). Occasional overtime may be required according to business need.

One team. Every destination.

Generali Global Assistance is proudly part of the Europ Assistance Group and our products utilize a number of corporate and product brands. The brands for our North American team include the following:

  • CSA: US travel insurance brand for retail, tour operator, cruise and lodging partners. Learn more here.
  • Generali Global Assistance (GGA): The primary Corporate brand in the United States for our travel insurance, travel assistance, identity and cyber protection, and beneficiary companion products. Learn more here.
  • GMMI: the industry standard for global medical cost containment and medical risk management solutions. Learn more here.
  • Iris, Powered by Generali: identity and digital protection solution. Learn more here.

Explore new horizons – apply today!

Don’t meet every single requirement? At Generali Global Assistance, we are dedicated to building a diverse, inclusive and enriching workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

California Residents - Privacy Notice for California Residents Seeking Employment with Generali Global Assistance is available here: https://us.generaliglobalassistance.com/privacy-notice-for-california-residents-seeking-employment/

The Company is committed to providing equal employment opportunity in all our employment programs and decisions. Discrimination in employment on the basis of any classification protected under federal, state, or local law is a violation of our policy. Equal employment opportunity is provided to all employees and applicants for employment without regard age, race, color, religion, creed, sex, gender identity, gender expression, transgender status, pregnancy, childbirth, medical conditions related to pregnancy or childbirth, sexual orientation, national origin, ancestry, ethnicity, citizenship, genetic information, marital status, military status, HIV/AIDS status, mental or physical disability, use of a guide or support animal because of blindness, deafness, or physical handicap, or any other legally protected basis under applicable federal, state, or local law. This policy applies to all terms and conditions of employment, including, but not limited to, recruitment and hiring, classification, placement, promotion, termination, reductions in force, recall, transfer, leaves of absences, compensation, and training. Any employees with questions or concerns about equal employment opportunities in the workplace are encouraged to bring these issues to the attention of Human Resources. The Company will not allow any form of retaliation against individuals who raise issues of equal employment opportunity. All Company employees are responsible for complying with the Company’s Equal Opportunity Policy. Every employee is to treat all other employees equally and fairly. Violations of this policy may subject an employee to disciplinary action, up to and including termination of employment.

 

 

 

Europ Assistance North America, Inc., including its wholly owned subsidiaries Customized Services Administrators, Inc.; GMMI, Inc.; Generali Global Assistance, Inc. d/b/a Iris Powered by Generali; and Generali US Branch is an equal opportunity employer. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, national origin, sex, gender, age, disability, or any other protected status in accordance with applicable federal, state, and local laws.  Candidates that require a reasonable accommodation in order to complete an application for employment should contact Careers@us.generaliglobalassistance.com for assistance.
 

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